Collection: Rugs on Promotion
Top brands at honest reductions, always available.
A good promotion is not a clearance of leftovers. It is the opportunity to bring home a rug from a name you trust at a price that is lower than usual. That is what you will find here: a running selection of designer pieces at genuine reductions, for as long as stock or the promotional period lasts. The range covers everything from accessible entry-level pieces to handwoven investment rugs from the most recognised names in European design.
Why Are These Rugs on Promotion?
The reason for a promotion varies by product. Sometimes a colourway is being phased out of the permanent range: the rug itself is unchanged, the colour is simply no longer going into production. Sometimes a brand runs a temporary reduction across part of its collection. Sometimes it is the last pieces of a size that will not be restocked. And occasionally, a piece has been a showroom display and is offered at a reduced price in pristine condition. In every case, the quality is unchanged, the brand is the same, and only the price has moved.
What Budget Gets You
The promotional selection spans a wide range. From around €135, Rugsman and Acsento offer solid everyday quality at reduced prices: practical constructions in designs that work, with honest materials and reliable finish. Between €200 and €500, the selection opens up considerably: Lorena Canals in washable organic cotton, Harlequin and Ted Baker in handtufted wool and viscose, Louis de Poortere flatweaves in recycled polyester. Above €500, the promotional selection includes pieces that would not ordinarily sit in this price window: Sanderson and Morris & Co in handtufted wool from their heritage design archives, Wedgwood and Orla Kiely at reductions of up to thirty per cent, Moooi Carpets at up to twenty-four per cent off. You will also find pieces from Layered, Perletta and Brink & Campman at reduced prices. Reductions run to fifty per cent. When a piece is gone, it is not replaced with an equivalent.
How to Choose Well from a Promotional Selection
A promotional page requires a slightly different approach from browsing the full collection. First, check whether the piece is a last-unit situation or a brand promotion: if it is the last piece in your size, there is no second chance, and measuring carefully before ordering matters more than usual. Second, do not compromise on material because the price is lower. A wool rug at fifteen per cent off is still a wool rug; a polypropylene rug at fifty per cent off is still polypropylene. The reduction changes the price, not the construction. Third, consider the room before the design. A rug that looks compelling on screen but is the wrong format or material for its intended space is not a saving. The same advice that applies to full-price purchases applies here.
Finding What You Need
The promotional selection covers every room. For the living room, look for formats of 200 x 300 cm and above where the price reduction makes a meaningful difference on pieces that would otherwise require a larger investment. For the bedroom, softness and calm colour matter more than pattern, and the promotional selection regularly includes wool constructions at reduced prices that represent the best value on this page. For the dining room, flatweave and low-pile constructions are practical and durable without sacrificing design quality. If you are drawn to a particular aesthetic, the current range includes vintage and heritage-inspired pieces alongside contemporary and Scandinavian designs.
The Same Guarantees as the Full Collection
Every order, including promotional items, falls under our standard terms: free delivery across Europe, a 30-day return window and the same quality guarantee as the full collection. No separate conditions for sale items. You can order a promotional rug, live with it for thirty days, and return it if it does not work in the space.
If you would like to see a promotional piece in person before ordering, you are welcome to visit our rug shop and showroom in Willebroek, in the Antwerp region, easily accessible from Antwerp, Brussels, Mechelen and Sint-Niklaas. We are happy to advise on material, format and placement so you can be certain before you decide.